e-Book

Activating Sales in 2023: The State of The Industry Marketing Survey Results
In 2023, dealerships want to capitalize on the latest customer marketing trends and technology to improve customer retention and acquisition. In this flipbook, we surveyed dealers at NADA in Dallas and added industry predictions to explore some of the most effective dealership marketing strategies.
Case Study

How Schaumburg Kia Increased Sales and Service Revenue Using a Powerful Customer Data Platform and Engagement.
As the world continued to change and in-store experiences became less common, Ricky Perez, General Manager from the Schaumburg Kia in Illinois, and his team decided it was time to upgrade their conquesting process and get the latest technology to back their efforts. Learn how Schaumburg Kia increased sales and service revenue using a powerful customer data platform and engagement.
Sales Sheet

Increase Profits with End of Lease Customer Journeys
Deliver relevant messages to your customers based on who they are and how they interact with your dealership across multiple channels using Activator Pro’s Journeys.
Sales Sheet

Deliver Sales Results with Pre-order and Buyback Sales Journeys
Activator Pro’s new lead-nurturing lifecycle campaigns are multichannel and promote dealership
efficiency to increase sales.
Product Sheet

The Activator PRO Advantage
With fluctuating market conditions, Activator Pro is focused on making your dealership agile with
the latest technology and AI to flex around an ever-evolving industry.
Product Sheet

Modernize Your Data Strategy
Through a series of processes, including data cleansing, marketing automation, and
multichannel engagement, Activator can better identify and convert customers who are ready to
review an offer or incentive right now.
Product Sheet

Engaged With Customer Journeys
Skip the one-size-fits-all marketing by instantly personalizing each customer’s experience. Customers are now automatically matched to our new customer journeys.
Product Sheet

Meet Customers Where They Are Using the Latest Technology
Activator Pro stays ahead of changing industry conditions with a flexible marketing solution that
provides a clearer picture of your customers and builds reliable marketing data you can trust.
Product Sheet

Meet Your New Marketing Team
Guided by our marketing experts with years of automotive experience and made using the latest technology, Activator Pro manages and optimizes your marketing efforts so you can put your focus where it matters most.
Product Sheet

Introducing Mail Pro
Send highly targeted offers with equity, buyback, and service messaging to maximize revenue. Quantities are scalable across six different target groups based on your dealership’s goals and available customer data to keep customers loyal for life.
Case Study

Schaumburg Kia Case Study
Discover how Schaumburg Kia used Activator for conquesting and data-driven marketing to find new service customers and also sell a record-setting 262 cars in one month!
Case Study

How ServiceActivator helped Pollard Jeep influence almost $30k of customer pay revenue per month.
Bob Valladao, Service Director at Pollard Jeep, described how the lack of knowledge with effective marketing was causing his dealership to miss opportunities that could bring new and existing customers in the door.
Case Study

Bowser Automotive drives an average of 632 Customer Pay RO’s per month with Activator’s targeted email marketing
Megan Erney, Marketing Director for Bowser Automotive, was in need of a fully automated marketing solution that could help her team manage communications to a large dealership customer base.