Activator's Customer Data Platform powered with Salesforce unifies data to get a complete picture of your customers - what they need and respond to while getting smarter. Automatically collect and unifies multiple data sources and utilize that data in the personalized journey builder to increase customer engagement and conversion. Customers' interactions and preferences are fed back into the system, personalizing each customer experience by adjusting to their behavior over time.
DMS Data
Collect all the available data from your dealership sales and service transactions.
Activator's Deep Equity and Owner Verification Data
Add Activator's cleansed and enriched data using VIN-based technology and automation.
Engagement Data
Based on your customer's behaviors and interactions, Activator layers in engagement over time.
With the power of Salesforce, Activator's CDP anticipates what your customers and prospects will do next. Send relevant, multichannel marketing that engages with each customer individually, reaching them through their preferred channel. Enhance their experience by sending them down personalized marketing paths based on their every interaction.
Are you using customer data to its full potential? Schedule a demo to learn how Activator creates clearer, more complete centralized profiles of dealership customers. Our dealers see an overall +20% reach, a 13% increase in sales volume, and a 14% increase in service drive revenue year-over-year.