Backed by a hybrid Customer Data Platform and Multichannel Marketing Journey builder powered with Salesforce, Activator's multichannel approach keeps upgrade messaging in front of the customer, increasing the likelihood that they will consider upgrading their lease when the time comes. This approach can lead to more conversations and, ultimately, more sales.
Activator's advanced Customer Data Platform powered with Salesforce unifies your dealership data using multiple touchpoints and enables automatic customer categorization and lead prioritization. Our platform focuses on your DMS, Enriched Data, and Activator's Deep Equity and Owner Verification Data to provide a complete and accurate picture of your customers.
Nurture customers throughout their journey by sending purposeful data-driven lease-end messaging with frequent marketing that engages and promotes an increase in lease sales.
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Identify specific customers that may be eligible for a new lease before many lease pull-ahead programs.
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Sends first-touch learnings and re-engagement journeys to customers using a combination of communication channels, including email, text, direct mail, and 1-to-1 communications.
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Know when your customers are nearing the end of their leases to encourage confirmation of vehicle ownership, grow pre-orders, and increase upgrades to stay ahead of inventory shortages.
"Oh, it's been incredible... we've been able to communicate with customers in a way that we haven't been able to before, which has allowed us to get additional leads, buyouts, selling new and pre-owned cars and just helping get through some of [the] inventory in our lot."
Tiffany Phillips | General Sales Manager at Schaumburg Kia
Activator's hybrid Customer Data Platform and Multichannel Marketing Journey builder powered with Salesforce delivers consistent messaging and creates better customer experiences while reaching customers where they are. Marketing qualified leads that are prepared to upgrade, sell, renew, or pre-order a vehicle become Handraisers and are sent to the dealership through the Activator Platform or directly to your CRM.
Let Activator take the guesswork out of your marketing. Talk to one of our experts and receive a live 1:1 demo of Activator in action, and visit our website to get started. Our dealers see an overall +20% reach and a 13% increase in sales volume year-over-year.
Learn how Schaumburg Kia increased sales revenue using a powerful customer data platform and engagement.